Cliff Merrell

Cliff Merrell, Litigation Attorney in Atlanta, Georgia

Over 24 years of legal practice · focused on Litigation, Personal Injury, and Product Liability

ShareholderatGreenberg Traurig, LLP

Atlanta, GA

Practicing litigation in Atlanta since 2002.

24+
Years practicing
3
Bar admissions

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Quick answer

Cliff Merrell is a shareholder based in Atlanta, GA. The practice focuses on Litigation, Personal Injury, and Product Liability. Cliff has over 24 years of legal experience. Currently practicing at Greenberg Traurig, LLP.

Based in
Atlanta, GA
Experience
over 24 years
Known for
Litigation · Personal Injury · Product Liability
  • Handles Litigation, Personal Injury, and Product Liability matters from Atlanta, GA.
  • Over 24 years of practice as a licensed attorney.

About Cliff Merrell: Cliff Merrell is a shareholder based in Atlanta, GA. The practice focuses on Litigation, Personal Injury, and Product Liability. Cliff has over 24 years of legal experience. Currently practicing at Greenberg Traurig, LLP.

Areas of practice

Legal matters Cliff takes on

Cliff concentrates on litigation, personal injury, product liability, and health care. Each area below outlines the kind of case Cliff handles, typical outcomes to expect, and how the intake process starts.

Litigation cases in Atlanta, Georgia

Cliff takes litigation matters in Atlanta, Georgia. Typical engagements include intake calls to scope the issue, review of any records or filings you already have, and a written strategy memo before Cliff agrees to represent you.

Personal Injury cases in Atlanta, Georgia

Cliff takes personal injury matters in Atlanta, Georgia. Typical engagements include intake calls to scope the issue, review of any records or filings you already have, and a written strategy memo before Cliff agrees to represent you.

Product Liability cases in Atlanta, Georgia

Cliff takes product liability matters in Atlanta, Georgia. Typical engagements include intake calls to scope the issue, review of any records or filings you already have, and a written strategy memo before Cliff agrees to represent you.

Health Care cases in Atlanta, Georgia

Cliff takes health care matters in Atlanta, Georgia. Typical engagements include intake calls to scope the issue, review of any records or filings you already have, and a written strategy memo before Cliff agrees to represent you.

Biography

Meet Cliff Merrell — litigation lawyer in Atlanta

Cliff Merrell is a shareholder based in Atlanta, GA. The practice focuses on Litigation, Personal Injury, and Product Liability. Cliff has over 24 years of legal experience. Currently practicing at Greenberg Traurig, LLP.

Cliff Merrell focuses his practice on products liability litigation, with an emphasis on pharmaceutical and medical device litigation. As national counsel for many pharmaceutical and medical device manufacturers, Cliff has a wide range of experience managing products liability litigation in state court, federal court, and multidistrict litigation (MDL). His experience includes large mass tort actions as well as single plaintiff litigation. He has litigated cases involving a wide range of branded and generic pharmaceutical products for pain relief, depression, weight loss, birth control, and menopause. He has also litigated cases involving a wide range of medical devices, including insulin pumps, surgical mesh, endotracheal tubes, neurostimulators, and implantable cardioverter-defibrillators (ICDs). Cliff’s experience includes all aspects of litigation, including managing written discovery and document productions, taking and defending expert and fact depositions, and drafting and arguing motions. He has served as trial counsel in several pharmaceutical and medical device cases that have gone to verdict in state and federal court.

Cliff is also a frequent speaker on issues related to products liability, medical device litigation, and pharmaceutical litigation.

Concentrations

•Products liability litigation
•Pharmaceutical
•Medical device
•Commercial litigation

Recognition & Leadership

Awards & Accolades

•Team Member, Daily Report, Southeastern Legal Awards, 'Products Liability Group of the Year,' 2025
•Team Member, BTI’s Most Recommended Law Firms, Big Pharma, 2025
•Band 1 Team Member, Chambers USA Guide, Georgia, Litigation: Product Liability, 2025
•Team Member, 'Georgia Firm of the Year,' Benchmark Litigation, 2025, 2026
•Listed, The Legal 500 United States, Dispute Resolution - Product Liability, Mass Tort and Class Action- Defense: Pharmaceuticals and Medical Devices, 2023-2024
•Listed, Benchmark Litigation, 'Litigation Star,' 2023-2026
•Team Member, a Law360 'Product Liability Practice Group of the Year,' 2011, 2021 and 2022
•Team Member, The American Lawyer’s “Regional Litigation Department of the Year - Georgia,” 2018 and 2021
•Team Member, The American Lawyer’s “Products Liability Litigation Department of the Year,” 2018
•Team Member, The Daily Report’s 'Georgia Products Liability & Mass Torts Litigation Department of the Year,' 2013 and 2015-2017
•Team Member, Courtroom View Network’s 'Top Defense Verdict of 2016'
•Team Member, Missouri Lawyer’s Weekly, “Top Defense Wins in 2016”
•Listed, Super Lawyers magazine, Georgia Super Lawyers, 'Rising Stars,' 2014-2015
•Listed, Law360, 'Rising Stars,' Product Liability, 2014
•Listed, The Daily Report, 'Rising Stars,' 2014
•Listed, Georgia Trend magazine,'Legal Elite,' 2013

Working with Cliff on a litigation matter

Cliff Merrell focuses his practice on products liability litigation, with an emphasis on pharmaceutical and medical device litigation. As national counsel for many pharmaceutical and medical device manufacturers, Cliff has a wide range of experience managing products liability litigation in state court, federal court, and multidistrict litigation (MDL). His experience includes large mass tort…

Who Cliff represents

Cliff reviews new inquiries case-by-case for litigation, personal injury, and product liability matters in Atlanta and the surrounding Georgia area.

Credentials

Education, bar admissions, and languages

  • Washington University in St. Louis School of Law

    J.D. Editor · 2002

  • Tulane University

    B.A. Political · 1997

Jurisdictions

Cliff's state bar admissions

  • Georgia U.S. Distric

    2010 · ACTIVE

  • District of Columbia

    2003 · ACTIVE

  • Virginia

    2002 · ACTIVE

Cliff studied at J.D. Editor in Washington University in St. Louis School of Law and B.A. Political in Tulane University.

Law school and academic background

Cliff completed J.D. Editor in Washington University in St. Louis School of Law and B.A. Political in Tulane University. Formal legal training is one signal of substantive knowledge — the day-to-day practice Cliff runs in Georgia is where that training gets applied to real client questions.

Affiliations

Cliff's professional memberships and bar associations

  • Professional & Community Involvement •Member, American Bar Association •Member, Atlanta Bar Association •Member, Defense Research Institute's Drug and Medical Device Committee

    membership

Locations

Cliff Merrell's office in Atlanta

Cliff's primary office is at Terminus 200, Terminus 200, 3333 Piedmont Road NE, Suite 2500, Atlanta, GA, 30305. In-person meetings are by appointment; a phone intake usually comes first.

Main office

Greenberg Traurig, LLP

Terminus 200, Terminus 200, 3333 Piedmont Road NE, Suite 2500

Atlanta, GA 30305

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Client feedback

Client reviews of Cliff Merrell

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Hiring guide

How to hire Cliff Merrell — what to expect in your first consultation

Working with a new litigation attorney should feel structured. Here's how the first two conversations with Cliff usually go, from the moment you request a consult to the day representation begins.

Consultation formats and pricing

Cliff charges for the initial consult. That fee is credited toward representation if you retain Cliff's office.

What to bring to your first meeting

Bring any documents you already have — police reports, medical records, filed pleadings, correspondence from an insurer, a copy of the contract at issue. If you're not sure, err on the side of bringing everything; Cliff will tell you what matters and what doesn't.

Questions to ask a litigation attorney in Atlanta, Georgia

A short list to run through before you commit: How many litigation matters have you handled in the last year? What's your fee structure? Who else in the office will work on this? What's your realistic estimate of timeline and range of outcomes? How do I reach you between meetings?

Fees & payment

Fees, payment methods, and consultation options for Cliff

Cliff discusses fees during intake so the arrangement fits the matter. Contingency, hourly, and flat-fee options are all common in litigation practice — ask which fits.

Hourly rates, contingency fees, and flat-fee options

Every litigation matter is priced differently. Simple document review might be a flat fee. Injury litigation is often contingency. Complex commercial disputes usually run hourly with a retainer. Cliff confirms the model in the engagement letter before any work starts.

Payment methods and payment plans

Cliff's office accepts standard payment methods. Ask about payment plans if the retainer is a stretch — many litigation practices work with clients on structured schedules.

Frequently asked

Frequently asked questions about Cliff Merrell

  • How much does it cost to hire Cliff for a litigation case?

    Cost depends on the type of matter, the fee model (contingency, flat, hourly), and how contested the case becomes. Cliff walks through the likely range during the consult so there are no surprises.

  • Does Cliff offer a free consultation?

    Cliff charges for the initial consult; that fee is credited toward representation if you retain Cliff's office. Some litigation attorneys offer free consults — check Cliff's current terms during booking.

  • How long do litigation cases in Georgia typically take?

    Simple litigation matters can wrap in a few weeks; disputed cases can run 6–18 months from intake to resolution, longer if the matter goes to trial. Cliff gives a realistic estimate for your facts at the consult — vague answers here are a red flag.

  • Can Cliff take my case if I'm outside Atlanta?

    Cliff is licensed in Georgia. Matters governed by Georgia law are the natural fit. Out-of-state matters are handled case-by-case, sometimes with local co-counsel. Ask during intake — Cliff will tell you if the case is a fit or refer you to someone closer to your court.

  • What should I bring to my first meeting with Cliff?

    Bring every document that touches the dispute: contracts, correspondence, police or medical reports, filed pleadings, invoices, photographs, insurance letters. Also bring a written timeline of what happened, in your own words. Cliff will filter what matters — over-preparing at intake is always cheaper than needing a second meeting.

  • Is Cliff accepting new litigation clients right now?

    Cliff's intake status shifts week to week. Submit the form; the office will confirm availability or refer the matter out.

Areas served

Litigation attorneys serving Atlanta, Marietta and Savannah in Georgia

Cliff handles litigation matters throughout Georgia. Each city below is a direct link into the search page for verified litigation attorneys in that community.

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